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Jalisco Wins National Contest for Mi Movilidad Integrated Payment System

Jalisco Wins National Contest for Mi Movilidad Integrated Payment System

With the project "Implementation of the Integrated Collection System," the Ministry of Transportation won first place in the National Prize for Urban Transportation and Mobility 2021.

This contest, organized by the Mexican Transport and Mobility Association (AMTM,) has among its objectives to promote the generation of proposals and projects that contribute to solving the problem of urban mobility and the improvement of transportation systems in cities.

In the category of urban transport and mobility projects, SETRAN presented the integrated collection system, first in all collective transport units, then its subsequent homologation with mass transport and the Mi Bici public system, and finally with the credentialing of users with some type of discount and the installation of 881 points that make up the external recharging network.

This means that currently with the My Mobility card, the service can be accessed in 4,856 units of all modes of transport, both in the Guadalajara Metropolitan Area and in Puerto Vallarta, Ciudad Guzmán, and Tepatitlán.

The announcement of the winners was made through a virtual conference coordinated by Nicolás Rosales, from the AMTM, and Javier Hernández, coordinator of said national award.

After thanking the Secretary of Transportation, Diego Monraz Villaseñor, the coordinator extended this distinction not only to the collaborators of the Secretary of Transportation, IMEPLAN, and the General Coordination of Territory Management, but also to all carriers who once again trusted in an integral project that the authority proposed to them; as well as to the technological developers, because together they made it possible for Jalisco to be the first state to have an integrated unified electronic payment system.

He added that thanks to this, “today we already have in Guadalajara what many states and cities longed for just a decade ago and that we saw in cities in Europe, South America, in Brazil particularly, and some integration efforts also in Colombia… These exercises motivate us because they make us capture our efforts in an orderly and schematic way, and they also serve as a guide and a way of learning to continue learning from all the other exercises," he stressed.

Monraz Villaseñor highlighted the acceptance that the use of electronic cards has had among users, going from an initial 5% to 35% today, in less than a year.

For this national contest, the qualifying jury was made up of academics from various universities such as the National Polytechnic, UNAM, the Autonomous University of Mexico City, and the Autonomous University of Puebla, as well as researchers and experts in the field from the public and private sectors.

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